SEO services cost a lot nowadays, every firm is searching for the right agency to perform search engine optimization for their website. And the cost is incontrollable it starts from one hundred dollars per month up to maybe thousands and the reason is that 75% of users will never scroll past the first page of Google search results? That’s a scary statistic when you consider the immense level of online competition. It’s not just about having a website, it’s about creating an online presence; becoming an authority in your field, and making sure Google rates your site for all the right reasons.
Well, some people think that building a website is enough and it will rank itself well on its own, but that’s surely not right, building a website is like creating a castle in the desert, It EXISTS somewhere but how can we reach it. It needs some roads, and optimizing your rank on the Google search engine is the biggest and main road driving traffic to your site.
We will not discuss how to achieve this or what you should do to optimize your website presence on search engines.
Here are sites that will give you the metrics to tell if your website is doing as expected or not
Alexa
Alexa is a website owned by Amazon, Alexa is one of the guaranteed sites that will give you an accurate rank for your site both globally and locally
They also have a good SEO guide they give for free, and in case you go for a paid subscription they will give you precious data that’s really really helpful for your site.
Pingdom
Nobody Likes a Slow Website. Monitor your website's availability and performance for free with Pingdom and always be the first to know when your website is down. No installation is required. Pingdom Makes your websites faster and more reliable with an easy-to-use web as they give you wonderful stats like performance grade, page size, load time, page requests, tips to improve page performance, what’s optimized on-site, etc...
Grow your market share and website traffic with SimilarWeb's digital market intelligence platform. Compare any website traffic statistics & analytics.
SimilarWeb offers market intelligence solutions to :
Track your market share
Make the right strategic decision
Optimize your digital effectiveness
Discover trends as they happen
See all your competitors' traffic
Win your market
What else may you need?!
GTmetrix gives you insight into how well your site loads and provides actionable recommendations on how to optimize it. GTmetrix is a free tool that analyzes your page’s speed performance. Using PageSpeed and YSlow, GTmetrix generates scores for your pages and offers actionable recommendations on how to fix them.
Well, some say this site is outdated, or its methodologies are outdated but it still gives you good domain analysis
Using all these sites together you can have all these upcoming statistics:
Global Site Rank
Country Rank
Category Rank
Audience geography
Bounce rate
Daily Pageviews per Visitor
Daily time on site
Traffic overview
Traffic sources “Where your visitors come from”
Competitors or similar sites
Where do they go next
Top sites linking in
Top keywords from search engines
Audience demographics “who visits your site”
Audience interests
Page size
Load time
Page requests
Pagespeed score
Yslow score
Dead Links removal
Improve page performance tips
Google PageRank
CPR score
PR quality
External backlinks
Referring domains
Indexed URLs
Trust Metric
Page Authority
Although some of these stats need a paid subscription, most of them are free. You can use them to check your current performance and fix what needs to be fixed, in case you don’t know what to do or you just created your new website and need tips on how to improve your SEO ranking and site performance yourself without needing any employees or agencies, then you should follow the instructions and tips in this links: